“Les mots justes trouvés au bon moment sont de l'action.”Hannah Arendt

Personal Branding Strategist: a profession

Trained and certified practitioners of Personal Branding are called Personal Branding Strategists. Their role is to assist clients in developing their potentials and to help them reveal their unique personal brands.

Personal Branding emerged as a profession and developed in the United States in the late 90s. It arrived in France in 2006, and in Belgium in late 2009.

November 2009 saw the creation of the Federation of Personal Branding Professionals that will promote a reference label based on ethics and integrity of its members.


You can trust this label. It testifies to the certification and professionalization of the activities of the Personal Branding Strategist who will accompany you in your development.